In my current trends and forecasting class, I was tasked to predict future trends in the autumn/winter 2024 season by coming up with color stories, mood boards, and consumer research
In my ethical branding class, I had to redesign a controversial campaign whether it was past, present, or future, and revamp it to make it more ethically conscious.
In my visual communications class, I redesigned the popular early 2000's brand, Sean John and cater to the modern streetwear consumer
With this project, I and my teammates had to a digital lookbook for this footwear designer, Amina Muaddi. She has designed shoes for major celebrities such as Rihanna, Dua Lipa, and Kendall Jenner. The concept this lookbook how you feel when are wearing your Amina shoes
This project I am dissecting the brand, Savage x Fenty consumer base and I had to come up with initiatives for consumers to be more engaged with the brand
In my retail management class, Me and my teammate were suppose to curate a 360 experience to carter to the Gen Z audience
In my art direction class, I had to examine a campaign gone wrong and redirection to a better execution and concept
In my social media advertising art direction class, I used the popular tik tok sound, #IAMWOMEN by Emily Meli. I used for the brand, Nike Women. The concept is that women are not one dimensional. We be anything we set our minds to