Lifestyle

In this project for my product development class, we made a home decor line for famous French designer, Jacquemus. We developed a style-driven line with five main products from a display case, mug, mirror, bag hooks, and collectable wall art from his previous campaigns, 

In my persuasive design art direction class,  I had dissect a brand archetype and come up with a new brand archetype that would fit the brand a little bit better 

In this project, I made a product expansion line for the brand Jacquemus and developed a line of pet clothes and accessories as the pet market is getting vastly large.

In my capstone project, I picked to rebrand the North American retailer, The Children’s Place. My goal was make a modern business model for the brand. My objective was of the following: remodel logo, improve  on their social media strategy, a new retail layout, and a direct-to-consumer option.